Dumb Things Financial Analysts Say to Sound Smart!

Being in the finance industry as an editor for over a decade, I have always wondered why financial analysts speak or write the way they do. In fact, no industry has made incomprehensibility so much respectable as much as the finance industry has done.

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What is My Brand’s Mental File Folder?

What is My Brand’s Mental File Folder?

"People can only buy from your business if they have first paid attention to it. And attention is a scarce resource these days."

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Menopause, Hormone Replacement, and Mortality: A Research Reality Check

Perhaps you are in a hurry. If so, here’s the bottom line at the top: it turns out women can use hormone replacement to manage symptoms at menopause with, at worst, no adverse, long-term effect on the risk of mortality or any major chronic disease.

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Seedlip: How to Tap into Culture to Disrupt the Spirits Industry

If you are looking to reduce the amount you are drinking in January – or are just looking for something non-alcoholic to drink on a night out - you should try Seedlip. They describe themselves as creating ‘The world’s first distilled non-alcoholic spirit’. I tested Seedlip and tonic on some hardened G&T drinkers over Christmas and they were pleasantly surprised.

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5 Master Data Management Best Practices to Adopt Now!

MDM best practices minimize your efforts at maintaining master data and maximize the value you derive from it.

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